Released on = February 15, 2007, 2:51 am

Press Release Author = AJ Cross

Industry = Telecommunications

Press Release Summary = GoPets have teamed up with txtNation, the leading supplier
of advanced billing solutions, to deliver premium content to their millions of
users.



Press Release Body = GoPets, the Seoul-based virtual community, has over half a
million end-users. With a truly global community, based on interactive pets, a truly
global billing platform was required. GoPets have teamed up with txtNation, the
leading supplier of advanced billing solutions, to deliver premium content
regardless of the end-user's location or payment preference.

The advent of the web has required innovation in the world of billing. txtNation
recognised early on that mobile billing, for instance, was a significant payment
method with a bright future. Since the inception of txtNation, alternative billing,
from SMS to eCash, has taken hold.

The web has given business an international marketplace. txtNation has helped that
marketplace to make transactions securely, quickly and accessibly, uniquely geared
to the end-user's local circumstances. It is no longer good business practice to
offer billing only tuned into credit card and one language and currency.

Surveys have shown time and time again that credit card transactions account for
less than half of all the transactions made online. Users want choice. Whether it's
through SMS, MMS, phone, cheque, bank transfer or virtual cash, "alternative
billing" has always been a remarkable characteristic of txtNation's billing
strategy.

GoPets has enjoyed massive success on a global scale. They wanted an independent
billing platform to charge for virtual accessories within the online community of
pet lovers. It was essential that the platform offered a full range of options,
taking account of local language and payment preferences.

With alternative billing built as standard into txtNation's payment solutions,
GoPets are now able to serve their formidable userbase with award-winning payment
options that enhance the global community feel that GoPets has set out to create.


Notes
Headquartered in Plymouth, UK, txtNation, Ltd. is a leading provider of mobile
messaging, billing and content solutions to over 5000 clients in the UK and
internationally. All press enquiries should be directed to a.cross@txtnation.com or
sales enquiries to sales@txtnation.com

Further details about GoPets can currently be found at http://www.gopetslive.com/


Web Site = http://www.txtnation.com

Contact Details = txtNation
Poseidon House
Neptune Park
Cattedown
Plymouth
Devon
PL4 0SN

01752273491 (UK phone)
02071173594 (fax)